Better Practice, Better Care, Better Life! Rapid Financial Results and Lasting Cultural Change


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  • Register
    • Non-member - $40
    • Student/Other - $10
    • Member - $20
    • GAC - Free!

You may also register for a package of seven sessions recorded at the 2021 Engage conference, worth five CE credits, at a discount over registering for them individually.  Check your ACA Connects newsletter for the Promo code to get your discount!

Practices that experience (or strive for) rapid financial stability often find that it can be challenging to balance the business’ needs with the needs of those of its patients.  The Great Game of Business is a management system that supports both financial growth and the sustainability of a strong company culture. In this session, participants will learn about the origin of open-book management and gain insight into how it can be implemented within their own practices. This presentation is ideal for participants who would like to learn more about implementing the business strategies of open-book management, transparency, and gamification in their practices. Participants will leave with a better understanding of the small changes they can make to better communicate business goals to employees in a way that is meaningful to them.

Learning Objectives: Participants will be able to identify the fundamentals of Open Book Management outlined in the #1 bestseller, The Great Game of Business, and apply the knowledge of how to immediately begin implementing it into their own practices.

There are no CE credits associated with this course. 

Please note: This is a recording of a session from Engage 2021.

Steve Baker

Vice President, The Great Game of Business, Inc.

Steve Baker is the Vice President of The Great Game of Business, Inc. and coauthor of Get in the Game as well as the update of the number one bestseller, The Great Game of Business—20th Anniversary Edition.   

Known for his engaging and irreverent style, Steve is a top-rated, sought-after speaker and coach on open-book management, strategy and execution, leadership, and employee engagement.   

His audiences range from Harvard University to the Department of Defense, and he is a regular at Inc. magazine’s Inc. 5000 Conference. He has served on the Board of the National Center for Employee Ownership (NCEO) and SRC Holding’s Ownership Culture Initiative. 

Ray Tuck, DC

President and CEO, Tuck Chiropractic Clinic

Dr. Tuck is a graduate of the National University of Health Sciences and has practiced in southwest Virginia since graduating in 1997.  As a second-generation chiropractor, he is very passionate about advancing and integrating chiropractic as a part of the healthcare team through quality care delivery and patient satisfaction.  Tuck has served in multiple leadership roles over the years including past president of the Virginia Chiropractic Association, past executive director and board member of the Association for the History of Chiropractic, and on numerous local non-profit boards.  In addition, he has been the recipient of the Blacksburg Regional Chamber of Commerce small business person of the year and the VCA's Chiropractor of the year.  Currently, he serves on the ACA Board of Governors and on the Virginia Board of Medicine.  Locally, he serves on his county Economic Development Authority which helps work with local industry improving the local economy.  Tuck is president of Tuck Chiropractic Clinic, which is a group practice with eleven locations throughout southwest Virginia.

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Webinar - Better Practice, Better Care, Better Life! Rapid Financial Results and Lasting Cultural Change
Recorded 01/28/2021
Recorded 01/28/2021 Better Practice, Better Care, Better Life! Rapid Financial Results and Lasting Cultural Change
Post-Webinar Survey
6 Questions
6 Questions Post-Webinar Survey
Certificate of Completion
No credits available  |  Certificate available
No credits available  |  Certificate available Certificate